Spring/Summer 2024

In line with its ethos of eco-consciousness and sustainability, BulBul successfully orchestrated a beach clean-up fashion editorial. Models elegantly adorned classic Kantha & Khaees kimono jackets and Ajrakh button-down shirts, embodying the brand's commitment to artisanal craftsmanship and environmental stewardship. This unique initiative not only showcased BulBul's distinctive creations but also served as a poignant platform to raise awareness and ignite meaningful conversations about the urgent need for ocean conservation and how individuals can play their part by cleaning beaches of plastics and other pollutants that threaten marine life and ecosystems.

Styling: Tabesh Khoja
Photographer: Azwar